Tòhe

TOHE is actually a traditional toy made of rice that can be eaten after play time

 

This trade relationship is currently not active.

 

Profile of CONTIGO´s partner Tòhe

Hanoi to Göttingen (Source: Google Earth)

 

Every child is an artist. The problem is how to remain an artist once we grow up.” (Pablo Picasso)

 

Products

Cotton products printed with little artist’s artwork

Location

Hanoi, Vietnam – distance to Europe: 8,600km

Founded in 2006

History

  • Ngan Pham Thi and Anh Thi are engaged in a social project organised by an NGO
  • They teach painting courses in institutions for children with disabilities, orphanages, hospitals, etc. (for example, one orphanage in the north-west of Hanoi with 160 children, 170 adults, and 25 babies)
  • Children are encouraged to be creative and use their imagination
  • In many institutions these children live in very poor conditions: unbalanced diet poor in vitamins, no recreational activities, no support in their personal development
  • 2006: the This start to use the children’s artwork on cotton products like clothing, housewares, toys, accessories, bags: Tòhe is foundedTohe8
  • Concept:
    • Tòhe organises art courses in 4 institutions in the surroundings of Hanoi
    • Distribution of fruit and dairy products during art classes, healthy diet supposed to be combined with creative, fun activities
    • Tòhe provides painting and handicraft materials
    • Children are 4-10 years old, children with disabilities are up to 18 years old
    • Tòhe accompanies development of children over several years, very talented children are promoted with scholarships for school
    • Project manager: Thuy is supported in mission by volunteers
  • Initial difficulties lead to a new start in 2009 with the help of a British NGO
  • 2010: GIZ (German Agency for International Cooperation) donates US $15,000 for purchase of printing machine
  • 2012: show room is reopened and is also used as shop that also attracts international visitors
  • Search for sale opportunities abroad
  • Main costs at Tòhe: importing costs for colours from the U.S. and Europe
  • Tòhe wants to demonstrate that creative work creates economic value
  • 2014: Sewing workshop relocated to village Van Khe in Ha Dong, 20km outside of Hanoi, 10 women are employed full-time with the goal of employing 20 sewers in 2014
  • 2014: Tòhe takes part in GIZ-funded training in Munich, topics cover business management, increasing market opportunities, production optimisation
  • Tòhe collaborates with different organisations:
    • Centre for children with disabilities and for orphans, 70km outside of Hanoi, 20 of the 160 children regularly take advantage of Tòhe’s opportunities
    • School for autistic children in HanoiTohe7
    • Centre for families with disabilities
    • Orphanage, in Nangking, ca. 100km away from Hanoi

Cooperation with CONTIGO since 2013

Structure of the business

Number of employees:

  • 30 employees (24 women and 6 men)
    • 10 trained sewers
    • 2 sample makers
    • 2 part-time employees responsible for printing
    • 3 designers
    • 1 product manager
    • Management department consists of administration, sales and social projekt coordinator (Thuy, she represents Ngan in schools)
    • Project coordinator Do Huyen Trang organises 20 volunteers that conduct weekly painting courses

Sales

  • Home market (65%) via a shop in Ho Chi Min City,  local companies (as promotional gift), and customers from surrounding area in HanoiTohe5
  • Exports (35%) to Australia and Germany

Goals

  • To increase international marketing
  • To optimise production
  • To strengthen the self-confidence of people with disabilities
  • To develop the creative skills of children and teenagers through creative activities
  • To support children in fully making use of their creative potential provide potential career opportunities in this sector

Special features

  • Financial support of mutual fund that pays for art and crafts classes
  • Profit is invested in scholarships for talented students


Why does CONTIGO work with Tòhe
: The innovative product design is combined with priceless education projects. A start-up company that is very worthy of support.

 

Fairtrade classification

FTA = Fairtrade approved

 

Fairtrade aspects

Tòhe complies with the following Fairtrade Principles:

No child labour

No discrimination

No discrimination due to gender, disability, religion, ethnicity, sexual orientation, political orientation, or infection with HIV

Fair wages

  • Average wage in the region: US$ 110/month
  • Salary at Tòhe: US$ 200-300/month
  • Monthly payment in cash
  • Holiday bonus
  • Higher wages in case of overtime (on weekends 100%, on bank holidays 200%)

Humane working conditions

Working hours:Tohe6

  • 8 hours/day
  • 5.5 days/week

Social benefits:

  • Health insurance
  • Unemployment insurance
  • Continued payment of wage in case of sickness or accidents
  • Paid holidays

Educational opportunities:

  • Designers visit international design trainings, courses
  • Thorough initial training for all new employees
  • Sewing training for women

Transparency

  • Work contracts are available
  • Payroll is available
  • Pay slips are available
  • SAR (Self Assessment Report) was duly submitted to CONTIGO

 

Monitoring

  • Personal visits in Hanoi (2012, 2014)

 

Country information

See Encyclopaedia Britannica: Vietnam

 

Photos

Tohe1 Tohe2 Tohe4 2014_Tohe5 2014_Tohe6 2014_Tohe7

Tòhe´s Little Artists 

Tohe11 Tohe10 Tohe9

Author: Janina Lange on 29. June 2018

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