Creative Designs

Team of Creative Designs

Profile of CONTIGOs partner Creative Designs


Jaipur to Göttingen (Source: Google Earth)

Jaipur to Göttingen (Source: Google Earth)

Handcrafted silver jewellery, gold plated


Jaipur, in the state of Rajasthan, India – distance from Europe: 6.100km

Founded in 2008


  • Background: Vivek Nathany comes from a family which has always been participating in the jewellery business. His father specialised in high quality gold jewellery, his brother specialised in trading with precious stones
  • He finishes his management study (MBA) and gains first working experiences in other industries
  • Emigration to the U.S.A. where he gains experiences in sales and marketing, thereafter: return to Jaipur and employment at his father’s company
  • 2008: Founding of his own business Creative Designs and development of his own ideas about jewellery
  • 2010: Vivek Nathany conclusively returns to Jaipur
  • Creative Designs is specialised in jewellery of light weight and with a personal touch. His handcrafted jewellery collection „The jewellery that speaks to you“ stands out against the common Indian heavy gold jewellery and works with a modern clean design
  • For the first time he introduces the process of gold plating in Jaipur. In his father’s workshop he teaches craftsmen his knowledge of the new production techniques
  • 2015: Moving of his own workshop to a new location

Cooperation with CONTIGO since 2016

Structure of the business

Number of employees:

  • 32 employees (5 women and 27 men)
    • Women work in administration (2) and finishing process of the products (3)
    • Male employees are in charge of smithery
  • Cooperation with 3 groups of producers in Jaipur (jewellery accessories and silver casting)

Organisation of workforce and work environment:

  • The jewellery workshop is located in a modern, multilevel building in Jaipur
  • Several offices, a showroom, workrooms as well as rooms for the gold plating and quality controls are arranged around a central atrium
  • The silversmiths are working at bright, well equipped working desks. Each desk provides the necessary tools for each manual working process as well as a soldering iron for the heat treatment of the silver
  • The prototypes of new jewellery are handcrafted by an experienced craftsman

Working processes in the mainworkshop:


  • Initial draft of the jewellery and producing of the prototypes
  • Rolling the silver bars to thin sheets and cutting the jewellery elements
  • Surface treatment by hammering, sawing, embossing and soldering
  • Edging of the gemstones
  • Gold plating
  • Finishing and assembly
  • Quality control and packaging

Creative Designs does not have the equipment to produce cast jewellery elements. This production step is not conducted in the workshop.


  • Export (95% ) to the U.S.A., France, Belgium, Great Britain, Japan, Australia, Germany
  • Home market (5%)


  • To preserve the traditional craft of India
  • To develop and support the brand in India
  • In process: to participate at EPF (=Employee’s Provident Fund), a pension insurance

Special features

  • Cooperation with – and financial support through – charity organizations, which take care for orphans, disabled people and people with neurological complaints

Why does CONTIGO work with Creative Designs: Focus on innovative design, quality-orientated and reliable. With passion for the craft and high responsibility for the team.


Fairtrade classification

FTA = Fairtrade Approved


Fairtrade aspects

Creative Designs complies with following Fairtrade Principles:

No child labour

No discrimination


No discrimination due to gender, disability, religion, ethnicity, sexual orientation, political orientation, or infection with HIV.

Fair wages

  • Minimum wage in the state of Rajasthan: (INR = Indian rupee)
    • Un-skilled worker: INR 5,850/month
    • Semi-skilled worker: INR 6,162/month
    • Skilled worker: INR 6,474/month
  • Average wage at Creative Designs:
    • Semi-skilled worker: INR 8,000 – 10,000/month
    • Skilled worker: INR 10,000 – 20,000/month
  • Administrative staff receive a fixed salary
  • In production: piece rate payment (price depends on style of jewellery, is agreed before)
  • Monthly payment is transferred to employees’ bank accounts or paid out in cash
  • Bonus payment for the Diwali festival
  • Performance-related bonus
  • Transport allowance

Humane working conditions

Working hours:


  • 8,5 hours/day
  • 2 breaks
  • 6 days/week

Social benefits:

  • Paid holidays (15 days)
  • Continued payment of wage in case of sickness or accident
  • Contributions to health insurance ESI (=Employee State Insurance), employer pays 4.75% and employee 1.75% of monthly gross wage
  • In case of need: payment of medical costs

Educational opportunities:

  • Intense initial training
  • Further education offers
  • Health and safety training

Occupational safety:

  • All safety standards are met



  • Work contracts are available
  • Pay slips are available
  • SAR (Self Assessment Report) was duly submitted to CONTIGO



  • Personal visits in Jaipur (2017)


Country information

See Encyclopaedia Britannica: India



Office Besuch Werkstatt Werkstatt_1 Werkstatt_2 Werkstatt_3

Author: Janina Lange on 29. November 2017

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